Masterstream Launches MasterStream-MX…Total Automation for Telecom Master Agents

Las Vegas, NV, March 14th, 2005

Masterstream, the provider of online sales force automation software for the telecom industry, today announced the Channel Partners Show release of MasterStream-MX providing total automation for telecom master agencies.

Key MasterStream-MX features include on-demand access to Masterstream’s robust Provider Assimilation System (PAS) allowing users to generate accurate quotes for telecom services based upon actual physical availability of the services. Unlike other CRM quoting applications, Masterstream’s PAS maintains all assimilated pricing and availability variables, freeing master agents to focus on other aspects of their operations.

Although sometimes referred to as the “Hotwire^TM of telecom” for its ability to instantly render accurate and complete quotes for complex services, MasterStream-MX’s Instant Quote^SM functions require secure login and is just one unique aspect of the system’s overall automation suite. Other key features include the ability of users to launch pre-populated order forms directly from the instantly generated quotes, track their orders, and set renewal reminders, in addition to many other core CRM functions.

“MasterStream-MX’s unique ability to automatically source and populate order documents provides a significant cost savings to master agents versus standard manual preparation.” said Steve Roberts, Masterstream’s CEO.

MasterStream-MX’s workflow management, privilege allocation, and fulfillment responsibility assignment functions allow master agencies to customize their experience to better address the needs of each work group or fulfillment team. Agent management is another strong suite in the MasterStream-MX system. Master agents can tailor the access and conditions of system use on an agent-specific basis. For example, the Exclude Provider function allows master agents to block specific providers’ quotes from generating for an agent, which reduces the instances of order circumvention.

In addition to meeting the administrative needs of master agents, another overriding design theme of MasterStream-MX is to help agents close more business. “We didn’t want to create the best management system for master agents without giving the agents a compelling reason to use it.” Said Masterstream co-founder and MasterStream-MX designer Jeff Fraser, “Agents actually want to use MasterStream-MX because it does practically everything but close the sale for them.” In fact, MasterStream-MX’s instantly generated quotes are actually produced in the format of a multi-provider, agent-branded proposal and can be sent to the customer with the click of the mouse.

Master agents are encouraged to visit www.salestreamsoft.com or call 1-877-921-1200 for more information.